What is a Dedicated IP address?
A dedicated IP address is an IP address which is reserved just for your website. Unless you have a Virtual Private Server (VPS) with us, your website will be hosted on a shared server, and will have a shared IP address by default.
Why would I need a Dedicated IP address?
You would need a dedicated IP address with a shared hosting if you have an SSL Certificate or require a PTR record setup.
How much does a Dedicated IP address cost?
At time of writing, we charge $2.50 per dedicated IP address, per month.
Is having a Dedicated IP address critical for achieving great Google rankings?
This is a myth - a dedicated IP address makes no difference to your search engine ranking.
" Google handles virtually hosted domains and their links just the same as domains on unique IP addresses. If your ISP does virtual hosting correctly, you’ll never see a difference between the two cases. We do see a small percentage of ISPs every month that misconfigure their virtual hosting, which might account for this persistent misperception."
Google Director of Technology Craig Silverstein